Abortion Clinic Targets Black Women With Billboards Saying “Abortion is Necessary”

State   |   Steven Ertelt   |   Jan 9, 2018   |   11:26AM   |   Cleveland, OH

An abortion clinic in Cleveland, Ohio is specifically targeting black women in a new billboard campaign. The Preterm abortion clinic is pushing a billboard campaign only in majority-black neighborhoods, lending additional credence to the notion that abortion clinics specifically focus on selling abortions to black women and aborting black babies.

LifeNews has previously reported about studies showing that abortion clinics are predominantly located in minority neighborhoods, specifically targeting Black and Hispanic neighborhoods. Now the news that a Cleveland, Ohio abortion clinic is only trying to sell abortions to black women adds to those previous studies.

Preterm recently paid for 16 billboards in the Cleveland area that display the words “Abortion is …” followed by different phrases, such as “a parenting decision,” “a blessing,” “liberty” and “your right.” Other phrases include “life-saving,” “necessary” and “a second chance.”

None of the billboards explain what an abortion actually is: the killing of a unique, living human being in the womb. In most cases, abortions occur after the unborn baby’s heart already is beating.

But the billboards also target black babies:

Over at RedState, Jennifer Van Laar had a rather disturbing post coming out of Ohio. There appears to be a campaign from an abortion provider, Preterm, that is specifically targeting the black community in Cleveland. Van Laar cited local residents who took photos of the billboards. Some doulas have called the campaign racist, with the outrage becoming loud enough that members of the city council have reached out to Preterm to have a conservation with their executive’s leadership about the controversy. The signs read, “abortion is good medicine” and “abortion is necessary.”

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The billboards outraged Cleveland radio host Darvio Morrow, who is black.

“They are outright targeting black people and trying to put a happy face on abortion. I am appalled by this,” he said.

There’s nothing “new” about this debate, other than some providers, like Preterm apparently, trying to use Orwellian tactics to convince people that abortion is “good medicine.” Van Laar added that Basheer Jones, a newly elected city councilman, has reached out to discuss this matter with Preterm, which he shared on social media

Research by Protecting Black Life found that 79 percent of Planned Parenthood surgical abortion facilities are located within walking distance of black and Latino neighborhoods.


Abortions hurt every race and culture, but black Americans have a disproportionately high number of abortions compared to other racial groups. According to census data, African Americans make up about 13 percent of the U.S. population but have about 30 percent of the abortions.

African-American teenage abortion rates are more than twice as high as the national average. The African American abortion rate is 41 per 1,000 women ages 15 to 19, according to the study conducted by the Guttmacher Institute. The national average abortion rate is 18 per 1,000 women ages 15 to 19.