Georgia Right to Life Starts New Pro-Life Billboard Campaign

State   |   Steven Ertelt   |   Jun 21, 2011   |   9:44AM   |   Atlanta, GA

With respect for the humanity of unborn children leading to laws respecting them, Georgia Right to Life has embarked on a new campaign to educate Atlanta-area residents about the development of unborn children well before most abortions take place.

Georgia Right to Life’s new REACH project started on June 12 in the Atlanta metropolitan area with billboards placed in strategically-chosen locations at I75 and Delk Road, I85 and Jimmy Carter Boulevard and Roswell Road and Mt. Vernon Highway that will potentially be viewed by hundreds of thousands of commuters daily.

“The billboards will emphasize a well documented fact about early fetal development; a baby’s heart begins to beat as early as 18 days after conception,” the group tells LifeNews. “The hope is that women will be encouraged to gather all the facts and explore all their options before they make life altering decisions.”

“Without a doubt, Georgia Right to Life’s greatest challenge is education. Through the REACH Project (Raising Educational Awareness and Changing Hearts), Georgia Right to Life hopes to utilize the power of the advertising media to impact the culture on life issues,” the organization continues. “Currently in its tenth year, past generous donations have allowed the REACH Project and Georgia Right to Life to fund pro-life ads on television, the Internet, and the Yellow Pages.”

Previous billboards and ads have focused on connecting pregnant women with information and services to help them as they may consider an abortion and to find positive alternatives.

“Women across Georgia viewed these ads and understood that they needed information and that they had options they may not have considered. Phone calls to pregnancy centers across the state increased through Option Line, which then connected the caller to their local center,” GRTL says. “Option Line, (800) 395-HELP, has operators available 7 days per week/24 hours per day.  To date, Georgia continues to lead the nation in Option Line calls.”

The group concludes, “Georgia has thirty plus pregnancy centers scattered across the state.  Often known as crisis pregnancy centers, these faith based ministries work to help educate young women and men facing an untimely pregnancy.  Beginning with a lab quality pregnancy test, options education and even ultrasound our young people are hungry for information.  Indeed, education is a vital link to help bring Georgians – and our nation – back to life.”

The Georgia Right to Life campaign follows on the heels of another one designed to reach the black community.