Ad Campaign Targets Democrats Backing Planned Parenthood

National   |   Steven Ertelt   |   Apr 15, 2011   |   11:47AM   |   Washington, DC

The Susan B. Anthony List is wasting no time in starting a new advertising campaign focusing on three Democrats in vulnerable 2012 re-election campaigns who voted yesterday for funding Planned Parenthood.

The SBA List will take its educational campaign to voters who live in Pennsylvania, Nebraska and Missouri, the states where Bob Casey, Ben Nelson and Claire McCaskill voted to continue the taxpayer funding of the biggest abortion business in the nation. The group told LifeNews today the campaign will kick off with targeted radio ads featuring testimony from former Planned Parenthood Clinic Director Abby Johnson and asks constituents to contact their senator to voice disapproval over his or her vote.

“Votes have consequences, especially for politicians who say one thing at home and do another in Washington when it comes to protecting Life,” said SBA List president Marjorie Dannenfelser.

“As self-described ‘pro-life’ Democrats, Sens. Nelson and Casey betrayed their constituents by voting for taxpayer funding of Planned Parenthood,” Dannenfelser explained to “Claire McCaskill, a supposed ‘moderate,’ will have a hard time justifying to her constituents why she voted to continue giving their tax dollars to America’s largest abortion provider during a time of fiscal crisis. Funding an organization that flaunts federal law and cares nothing for the safety of women and young girls makes no fiscal sense, especially at a time when our country is in fiscal peril.”

“The SBA List promised to watch closely as vulnerable senators cast these important votes and we are following through. Voter education starts today. Constituents in Pennsylvania, Nebraska and Missouri will hold these politicians accountable for their votes,” she said.

In the ad, Abby Johnson, a former Planned Parenthood clinic Employee of the Year, exposes the corporate realities behind Planned Parenthood’s abortion-based business model which relies on meeting abortion quotas to increase revenue.

The SBA List spent more than $500,000 on a robust campaign to defund Planned Parenthood, which included television and radio ads, a bus tour, grassroots mobilization and print ads. The organization released statements by potential 2012 Republican presidential candidates in support of the defunding effort.

The Susan B. Anthony List spent $11 million during the 2010 midterm election cycle and expects to spend even more in 2012 as Republicans have the chance to retake the Senate, allowing for a better chance of success in de-funding Planned Parenthood, and as pro-life groups hope to defeat pro-abortion President Barack Obama.