Humane Society Animal Cruelty Ad Make You Sad? What About Abortion Victims?

State   |   Steven Ertelt   |   Dec 28, 2009   |   9:00AM   |   WASHINGTON, DC

Humane Society Animal Cruelty Ad Make You Sad? What About Abortion Victims?

by Maria Vitale Opinion Columnist
December 28, 2009 Note: Maria Vitale is an opinion columnist for She is the Public Relations Director for the Pennsylvania Pro-Life Federation and Vitale has written and reported for various broadcast and print media outlets, including National Public Radio, CBS Radio, and AP Radio.

It’s gotten to the point where I have to turn my head away when I hear the opening bars of music. The haunting melody is the soundtrack for a tear-jerker of a commercial for the Humane Society. Images after images of abused pets appear on the screen. As the joyful owner of a tabby, I find portrait after portrait of man’s cruelty hard to fathom.

To me, it’s quite an effective ad. I want the miserable music to stop, the cats to be placed in loving homes, the crescendo of a happy ending to play. A few dollars a month can stop this horrendous inhumanity? Sign me up to be a donor.

But while watching this spot for the umpteenth time, I couldn’t help but wonder: What if cable television ran commercials showing the violated faces of preborn children attacked by abortion? Could viewers stand to be exposed to such brutality, day after day? Would they let the injustice of abortion stand? Would many admit to being “pro-choice,” if those images haunted our television screens?

It came as little surprise to me when cable TV host Bill O’Reilly named “Schindler’s List” as one of the best movies of all time. The film has brought the horror of the Holocaust to the attention of students around the country. There is something about the moving image that demands to be noticed. What if there were a “Schindler’s List”-type film about the grotesqueness of abortion, with an all-star cast and top-notch director? Would the eyes of Americans be open then to what abortion is really about?

I understand the concerns of the mothers of preschoolers who don’t want their children confronted with violent images of abortion on street corners. There are some who say that such displays tend to make people angry—often at the people holding the signs.

But if an “R” rating were affixed to a movie…or a proper warning were given before a commercial…is it possible that the reality of abortion finally would be thrust into public consciousness? It seems to me that what keeps the abortion industry going is blindness—blindness of those who do the grisly work…blindness of the women who think they have no other choice…blindness of public officials who are under the misguided notion that they are somehow helping women by defending the aborting of their offspring. And then there’s the blindness of voters who believe that it doesn’t really matter if they cast ballots for politicians who label themselves “pro-choice.”

Perhaps You Tube will fill the cultural void…bringing the ugly truth about abortion to the multi-media masses. I have a feeling Generation Y will use video in a whole new way to combat the tragedy of abortion. The drama of life after life lost in the name of political correctness is a heartbreaking movie that demands to be made.

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