The abortion chain Carafem, known for brashly advertising a luxurious, spa-like abortion experience, opened another abortion facility earlier this month in Georgia.
Stat News reports the Augusta, Georgia abortion center is Carafem’s third location; it also operates abortion clinics in Atlanta and Washington, D.C.
Though small, the abortion chain has worked hard to stand out by embracing its work killing unborn babies in abortions. They treat abortions as just another health procedure, and they are proud to offer they.
“We want to be really out loud about what we do,” Melissa Grant (pictured), Carafem’s vice president of health services, told Stat. “Abortion. Yeah, we do that.”
Here’s more from the report:
… Carafem’s clinic has a chic aesthetic that includes pink plush chairs in exam rooms and framed photos of smiling millennials fit for a magazine spread. Clinic staffers offer patients tea and snacks.
“We want this to be the best health experience you’ve ever had,” Grant said. “Not just the best women’s experience you’ve ever had.”
Doctors, on site three days a week, see patients in exam rooms that are as “de-medicalized as possible” to reduce anxiety, Grant said.
As LifeNews previously reported, Carafem, opened in Washington, D.C. in 2015 with a brash advertising campaign and promises of hot tea, comfy robes and a five-star experience for women while they abort their unborn babies. The abortion business got national media attention for its ostentatious attempt to normalize and glamorize abortion.
Carafem president, Christopher Purdy, said at the time: “We don’t want to talk in hushed tones. We use the A-word.” He added, “It’s fresh, it’s modern, it’s clean, it’s caring. That’s the brand we’re trying to create.”
The abortion group especially has been targeting young, college women – the age group most likely to have an abortion. According to the report, Carafem has been advertising on college campuses across Atlanta. One of their ads about abortion and birth control shows blushing and winking emojis along with the words “new sights… new sounds… new experiences.”
The abortion chain told Stat that 90 percent of its Atlanta patients so far have been in for abortions.
Pro-life groups believe Carafem’s attempts to disguise the ugliness of killing unborn babies will fail.
The president of the pro-life Susan B. Anthony List, Marjorie Dannenfelser, previously said: “Even people who support abortion rights don’t necessarily see it as something to celebrate. They want to think about [abortion] as a necessary evil.”
National Right to Life president, Carol Tobias, added, previously, “Abortion is not pleasant and trying to put pretty wrappings around the procedure isn’t going to make any difference.”
Lanae Erickson Hatalsky, the director of a group called Third Way, acknowledged that most people still don’t see abortion in a positive light. She said, previously, “Most people in this country do not think abortion is a good thing on its face, even if they deeply believe it should be legal.” Nevertheless, Hatalsky said she believes the group’s efforts to destigmitize abortion will attract young passionate activists who will help change public opinion.
Whether an abortion takes place at a run-down Gosnell-like facility or at a “high-end salon,” abortion always kills an unborn child and hurts the family involved.
In addition, after abortion, studies indicate that more than 65 percent of women suffer from Post-Traumatic Stress Disorder, and post-abortive women are at greater risk of suicidal thoughts and attempts, depression, anxiety and substance abuse. Also, many women describe their abortion experience as “a nightmare,” with 60 percent reporting that it felt like “part of me died.”
Better branding, “abortion spas,” and all the positive talk in the world will never change the devastation of killing an unborn child in an abortion.